Lead/manage the creative team and social media strategy at ECNL events around the country

Amplify stories of athlete accomplishments within the league (i.e - players going to the World Cup) through Photography, Videography, Graphic Design, and other artistic mediums
Collaborate with the ECNL creative team to identify ways to grow on social media through unique content, brand activations, athlete engagement, etc
Analyze social media metrics to guide future social media strategy
Photograph games at ECNL events and use Lightroom to edit photos for posting

Social Media Management

Social Media Strategy

Photography

Lightroom

Photoshop

Video Editing - Capcut, Premiere Pro

Managing a Content Calendar

Asana

Airtable

Teamwork

Event/Project Management

Buffer

ECNL Girls Instagram
- Grew Instagram followers by 124% in 8 months
- Increased daily average impressions by 46%
- Maintained between a 9% engagement rate on Instagram Posts
ECNL Girls Twitter
- Grew Twitter followers by 10% in 8 months
- Increased the number of engagements by 42%
- Maintained a 1.2% engagement rate
ECNL Boys Instagram
- Grew follower count by 118% in 8 months
- Increased daily average impressions by 52%
- Maintained a 8.5% engagement rate on Instagram posts
ECNL Boys Twitter
- Grew followers by 32% in 8 months
- Increased the number of engagements on each post by 67%
- Maintained a 1.5% engagement rate